One of the problems in the digital marketing world today with some junior and surprise to see some of the senior folks are using an outdated playbook – especially when it comes to SEO. One of the essential concepts that knowledgeable marketers need to understand. Traffic from SEO itself is not the goal. The goal is to have traffic that converts into customers. Don’t waste your time creating and promoting content that doesn’t attract the right type of readers to …
Author: Satheesh K Chinnappan
→Digital Marketer with 8 years of experience in leading fintech start-ups. Responsible for new customer acquisition, lead nurturing, branding & content marketing.
What are Apple Search Ads? Apple Search Ads are simply App Store Ads. They appear in a blue box labelled Ad, which gets displayed in the #1 search results spot (above the organic results). Why Apple Search Ads? There are more than 2 million mobile apps in the app store. 70% of the users visiting the app store use “Search” to discover new apps. The same way we use google. It’s undoubtedly the #1 platform or the iOS users to …
With mobile app raiding the waves of every business in the world. For the success of the mobile app, you need to keep abeam of all Google Play and Apple’s App Store innovations, testing new concepts and adapt for further changes. To make your life a little bit easier, I’ve have drawn together updates, insights and tips for app store optimisation that are worthy of your attention right now and will create maximum impact in early 2020. Here are the 7 Best App …
Check out India’s top mobile apps, game and company rankings by downloads, monthly active users (MAUs) and consumer spending in 2019. However, the top apps and companies driving engagement vary considerably by country. This post will help you to uncover the Indian industry leaders in 2019 and we’ve compiled the top apps, games, and companies by downloads, spend, and active users. Most Downloaded Apps in India 2019: Monthly Active Users (MAU) Mobile Apps India 2019: Mobile Apps Maximum Consumer Spend …
As we all know, reviews will be a good data point in your mobile app keyword strategy, but the power of ratings and reviews go far beyond that. Particularly when they’re discovering a new app, users often rely on ratings and reviews to decide whether to download or not, and app marketers have more influence over these than you might realise. How to improve your mobile app ratings and reviews, you should focus on these things: Pay Attention: Pay attention …
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